fbpx

Can Smart Technology Help Realtors Stage Homes?

Can Smart Technology Help Realtors Stage Homes?

Just last week, I was speaking with a prominent realtor in Bellevue (we serve as their primary Control4 dealer for the Washington area). The conversation turned toward technology, as it so often does when you’re as enthusiastic about smart homes as I am, and she said something that I found interesting:

“Every time I show a smart home, it’s a done deal. Homeowners WANT this technology, and that means realtors should too.”

It got me thinking about the value of Control4 for realtors beyond just providing an extra feature for potential home buyers. I read a study recently that said that 81% of buyers would be more likely to buy a home if smart home products were already installed – that’s a no-brainer reason to adopt the technology in my mind. But could the smart technology also help realtors stage the homes more effectively?

Short answer is yes, but let’s dig deeper into some of the specific ways.

SEE ALSO: How Builders and Architects Can Succeed with Smart Homes

Continue reading
  1267 Hits

3 Reasons Why Builders and Remodelers are Embracing Smart Home Tech

3 Reasons Why Builders and Remodelers are Embracing Smart Home Tech

In the early 2000s housing bubble, smart home technology was all the rage. Bellevue builders and remodelers quickly embraced any feature that would give them an edge above the competition, and smart tech was a hot item. After the crash, builders took a wide step back, preferring to leave smart homes alone. However, smart home automation has recently been a rising trend in the Washington area for builders and remodelers both. Why is that? As the largest Control4 dealer in Bellevue, here’s our theory…

1. Smart Home Automation Has Gone Mainstream

People want smart homes much more now than they did a decade ago. Technology is a part of everyday life, and many homeowners view home automation as an essential aspect of the luxury lifestyle. A recent study by Houzz found that 45% of homeowners add automation systems while remodeling a property. That number will only grow as more technology becomes available, especially with devices such as Amazon Echo and Google Home offering the novelty of voice control.

SEE ALSO: The Biggest 2016 Smart Home Trend: Voice Control

2. The Technology is No Longer Cost-Prohibitive

The profit margins on smart homes simply weren’t lucrative enough for early builders and remodelers to consider them worthwhile. But the growing popularity of smart technology has had another beneficial impact: larger manufacturing efforts have significantly decreased the cost of the products. On top of that, as the technology has improved; implementing it into new construction or renovations is now a much simpler process. All of this results in plenty of opportunities for increasing feature offerings without breaking the bank for builder or homeowner.

3. Builders are Getting Smarter about Implementation

Back in the early 2000s, nobody knew which smart home brands were reliable or top quality. Everything was brand new, which resulted in a lot of guesswork and speculation. As history shows, it didn’t end well for many construction companies. Fortunately, finding an established and reputable smart home automation brand is a much easier process now. Builders can have a solid idea of what they’re getting before they jump into the smart home movement.

Continue reading
  1850 Hits

Headquarters:
14210 NE 21st Street
Bellevue, WA 98007
p:  (425) 998-8008


Powered By One Firefly